Tuesday, September 18, 2012

How to Invest in Moringa Beverage Production

Moringa cultivation is gaining popularity in Nigeria in recent times. Ghana has benefited immensely from cultivation and utilisation of this crop. Many Nigerians are now establishing Moringa plantations, and also witnessing the positive effects of consuming Moringa products.

The health benefits of Moringa are limitless. It is a strong antioxidant effective against prostrate and skin cancers. It is an anti-tumour and an anti-aging substance. It modulates anemia, high blood pressure, diabetes, high serum or blood cholesterol, thyroid, liver and kidney problems. It has strong anti-inflammatory properties ameliorating rheumatism, joint pains, arthritis, edema and Lupus.

It is effective against digestive disorders including colitis, diarrhea, flatulence - gas, ulcer or gastritis.

Moringa is an anti-bacterial, anti-microbial and anti-viral agent; it is effective against urinary tract infection, typhoid, syphilis, dental carries and toothaches, fungus, thrush, common cold, Epsetein-Barr virus, Herpes - simpex, HIV AIDS, warts parasites, worms, schistosomes and trypanosomes. It is a detoxifying agent, it is effective against snake and scorpion bites.

With all the health benefits listed above, a Moringa-based beverage produced in Nigeria, well packaged, well managed with aggressive marketing strategies will sell like hot cake. A Moringa-based beverage production factory is nothing but a goldmine that will definitely turn around the fortunes of the promoters. Nigeria being the largest market in the black world, any acceptable product will become goldmine for the business owners.

Technical information

Moringa plantations are springing up in Nigeria and it has been well established that Nigeria has the potential to grow millions of hectares of it; hence the raw materials supply can never pose any problem. Its leaves are plucked and soaked in hygienic water and heated up to get the Moringa extract. The extract is filtered and blended with natural sweeteners such as honey and glucose syrup.

The mixture can be flavoured with such flavours as strawberry, valina and ginger. Preservatives are added to increase the shelf live. Not only this, the product undergoes pasteurisation to eliminate pathogens and also to allow it to keep for a reasonable long time. A good packaging is a pre-requisite to market acceptability. Serious minded investors can be put through the technicality.

Financial implication

No comments:

Post a Comment